About us

We Engineer Decarbonisation Solutions for a Sustainable World

In a landscape where sustainability shapes market success, companies often struggle with complex environmental challenges. Valuable time is consumed seeking sustainable solutions, while strategic opportunities are missed.

Our team unites to address this gap. With roots in global innovation and academic excellence, we've created a seamless platform for environmental efficiency. Our tool streamlines the decarbonisation process, turning intricate data into impactful strategies.

We're committed to delivering straightforward yet potent solutions, enabling businesses to effortlessly navigate the sustainability challenges of today and the future.

The senior team

The team are all focussed on delivering robust and effective decarbonisation solutions that provide simple, yet highly effective solutions to the sustainability challenges. The challenge that all businesses and all societies face now and for decades to come.

Steve Freeman

Steve Freeman

CEO

Steve has extensive experience innovating with global businesses, teams and technology solutions around the world to deliver impact at all scales.

Sam Brockie

Sam Brockie

Head of Technology

Sam works on developing world leading optimization solutions applied to real world challenges. Enabling simple solutions to complex issues.

Previously he developed leading optimization solutions at both Delft and Cambridge Universities prioir to this most recent position at Cambridge.

Billy Fitton

Billy Fitton

Head of Business Development

Billy similarly has an expert background in optimization and modelling solutions.

He has since focussed on the application of those solutions to realise value from those solutions to enhance results for world leading high performance teams.

Gelmis Radeckis

Gelmis Radeckis

Head of Implementation

Gelmis has a long history of digital innovation with many businesses around the world in the energy and decarbonisation space.

He has been central in ensuring scalable, secure solutions that can benefit our customers and partners.

Building surrounded by cars and trucks

Experience

At Cambridge the team have been developing optimum sustainability and decarbonisation pathway solutions over many years.

The current zeroute team work closely with, and supports, both the development of academic and sector wide solutions to decarbonisation challenges as well as now delivering solutions specifically tailored for global business.

Sam is a world expert on optimization solutions. He has built many systems and has applied them across numerous challenges

Billy has been applying optimization solutions for world leading high performance teams for several years

Building surrounded by cars and trucks

COP28

Many of the team were central in designing and delivering decarbonisation and sustainability pathway solutions used at multiple events across COP28.

These solutions were used to highlight to world and business leaders the optimum pathways to decarbonise global industry in the most realistic and cost effective way.

This work was done in partnership between Cambridge Universities Institute for Sustainability Leadership (CISL), the Cambridge Aviation Impact Accelerator and the Whittle Laboratories, MIT and Melbourne University.

Building surrounded by cars and trucks

Industry expertise

The team have worked on sustainability and decarbonisation pathway solutions across numerous industries.

The team have a long experience working across heavy industry, energy, natural resources, digital, financial and high-end engineering industries amongst others.

Optimization approaches and decarbonization pathways are tools and requirements that are critical to all business sectors, as well as critical for our planet. We have developed the tools so they can be applied globally across all business (and non business) sectors.